We Launch Guardian Media Academy

After more than a year of negotiations, we are delighted to announce the launch of The Guardian Media Academy.

We have partnered with The Guardian, one of the most prestigious media organizations in the world to offer a series of video and digital media training courses for both media professionals and aspiring amateurs.

Our great success over the past three years with The Travel Channel Academy convinced us that the appetite for professional video training was and remains quite high.

As well, journalists of all stripes, from newspapers to magazines to online are increasingly finding that video is becoming a necessity for online work.

The Guardian Media Academy will offer 1-day, 2-day and 4-day intensive training courses.

Those who have their own gear are welcome to bring it. Those who don’t can rent state of the art digital equipment from us.

The course is completely hands on, and will adhere to the highest standards both technically and journalistically.

The courses will be run out of The Guardian’s headquarters in London, but can also be administered on-location for large media organizations who wish to take their staffs into the world of video literacy.

Michael Rosenblum

For more than 35 years, Michael Rosenblum has been on the cutting edge of the digital video journalism revolution. During this time, he has lead a drive for video literacy, and the complete rethinking of how television is made and controlled. His work has included: The complete transitioning of The BBC's national network (UK) to a VJ-driven model, starting in 2002. The complete conversion of The Voice of America, the United State's Government's broadcasting agency, (and the largest broadcaster in the world), from short wave radio to television broadcasting and webcasting using the VJ paradigm (1998-present). The construction of NYT Television, a New York Times Company, and the largest producer of non-fiction television in the US. Rosenblum was both the founder and President of NYT TV, (all based on this paradigm (1996-1998). The President and Founder of Video News International, a global VJ-driven newsgathering company, with more than 100 journalists around the world. (1993-1996). Other clients include Spectrum News, Verizon and CBS News.

2 Comments
  • Peter Ralph July 31, 2010

    Kudos Michael. IMHO in the world of newspaper video Grauniad is top banana.

  • Malcolm James Thomson July 29, 2010

    This is great news! A marriage made in heaven, linking the newspaper which I have preferred for several decades… both in ‘dead trees’ form and online… with your untiring efforts to spread the message of citizen videojournalism.

    I wish your every success with this new venture.