AOL Goes VJ

img_9345Today, we began training AOL journalists and producers to create their own online video content using small cameras and laptop edits.

Sound familiar?

It should.

AOL is filled with bright, aggressive, creative people eager to create content for their sites.  We’re going to show them how to do it quickly and efficiently.

First group heads out today to start shooting stories in NYC.

First screening, this evening.

Stand by.

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Michael Rosenblum

For more than 35 years, Michael Rosenblum has been on the cutting edge of the digital video journalism revolution. During this time, he has lead a drive for video literacy, and the complete rethinking of how television is made and controlled. His work has included: The complete transitioning of The BBC's national network (UK) to a VJ-driven model, starting in 2002. The complete conversion of The Voice of America, the United State's Government's broadcasting agency, (and the largest broadcaster in the world), from short wave radio to television broadcasting and webcasting using the VJ paradigm (1998-present). The construction of NYT Television, a New York Times Company, and the largest producer of non-fiction television in the US. Rosenblum was both the founder and President of NYT TV, (all based on this paradigm (1996-1998). The President and Founder of Video News International, a global VJ-driven newsgathering company, with more than 100 journalists around the world. (1993-1996). Other clients include Spectrum News, Verizon and CBS News.

1 Comment
  • digger December 09, 2009

    I realized AOL were in desperate straits after Time Warner finally got shot of them. But I had no idea things were that bad.